!!!!!!!!!!!!!! Selling Promotional Products-selling advertising specialty products - how to sell specialty advertising products - motivation products - premiums and specialties - sales techniques for advertising and promotional products - !!!!!!!!!!!!!!

This page is specifically designed for sellers of advertising specialty, promotional products, premiums, and swag.

Friday, August 19, 2005

Advantages of Multiple Print Locations


If you've been in the business for about 1 week, you may have already figured this out. So, please excuse me if the following is obvious. I can assure you of this - it is intended as a blatant advertisement that will also hopefully inspire you with a good idea or two.

California Springs Water Bottles have 2 to 4 print locations. Each bottle has two sides (thanks, Randy, for that), and our tall bottles have 2 additional print locations on the neck. So, for instance, a major national company with offices across the country could put their logo on one side of the main body, drop in the local information on the other side, use the neck on one side to show the web site address, and the other side for the 800#. Also great for co-op programs. Many national firms split the cost with their agents or dealers - some pick up the full tab!

Maybe you have an organization who wants to sell space on their promotional product. One side can be for your clients logo, the other side for the advertiser or advertisers. Same thing on the neck. Plenty of space for web sites, phone numbers or just fun art. We've had as many as five different logos on the bottle for all the sponsors of an event.

Another approach is to use one side for the logo, and the other side for sales info on one product or service, or for other important information. We are getting more and more requests for that second side to be schedules, rules, or other lists.

Bicycle water bottles aren't the only product which offers this kind of printing versatility, but it is one of the few. And besides, when you buy California Springs Water Bottles, my kids can get new shoes.

2 Comments:

Anonymous Anonymous said...

This comment has been removed by a blog administrator.

8:11 AM  
Anonymous Anonymous said...

This comment has been removed by a blog administrator.

8:31 AM  

Post a Comment

<< Home

Selling promotional products can be a very rewarding career. I hope that ideas contained in this site will help you become successful in the Advertising Specialty Business. If you wish to contact me personally, do so by sending an email to Randy_Kirk@CaliforniaSprings.com "Selling Promotional Products" articles may be reproduced with permission or linked without permission